Flowers adorn a road safety marker along Commonwealth Avenue, at the site where Chit Estella, VERA Files founder and UP Diliman journalism professor, died on May 2011. A speeding Universal Guiding Star bus rammed from behind the taxi she was riding moments before she was about to alight at the UP Technohub.

Etched in the marker is the commitment of the Quezon City local government to “promote road safety and save lives.” On Oct. 10, the city government’s Sangguniang Panglunsod passed its road safety code.

From behind the barrier, a woman stops to read the names of some of the departed. The Metro Manila Development Authority in 2016 recorded 426 deaths due to road crashes.

Members of the Interagency Council for Traffic join a motorcade organized by the Department of Transportation. The Philippine National Police-Highway Patrol Group next year will deploy “Road Safety Marshalls” in Metro Manila highways, who will be tasked to "instill driver discipline” by reminding motorists of “the use of prescribed gears and adherence to traffic laws."

A Land Transportation Office vehicle reminds the public of wearing seat belts. The LTO collected a total of Php 80 million in 2016 from violators of the Seat Belts Use law, the most violated road rule nationwide.

Transport Undersecretary Thomas Orbos (leftmost), Land Transportation Franchising and Regulatory Board Chair Martin Delgra III (third from left) and Land Transportation Office Assistant Secretary Edgar Galvante (fourth from left) participate in the remembrance ceremony at the UP Town Center. During the program, they highlighted various road safety programs, including the overhaul of the LTO’s Motor Vehicle Inspection System expected to start in January, and the LTFRB’s Driver’s Academy, already underway.

An Interagency Council for Traffic enforcer prays solemnly for road crash victims. In October, the agency formed Task Force Alamid to help decongest Metro Manila roads, especially during the holiday season.

At the Manila Ocean Park, a girl, through the help of a Philippine Red Cross organizer, performs first aid to her sister who plays the role of a road crash victim with a head injury.

A Red Cross organizer demonstrates how to put on a splint for a leg, in responding to a road crash. One must still call an ambulance right away, he says, adding that first aid cannot substitute for proper medical help.

Red Cross organizers emphasize the importance of car seats or child restraints. An average car seat costs around P2,500, much cheaper than buying a phone, but just as necessary, they say. A bill mandating the use of a child restraint system in private vehicles has passed the Committee level in the House of Representatives.

PHOTOS: Remembering road crash victims

Government officials, road safety advocates, and family members of road crash victims gathered in separate events today at the UP Town Center and Manila Ocean Park to observe the World Day of Remembrance for Road Traffic Victims.

In the Philippines, 28 people die everyday due to road crashes, according to the World Health Organization’s 2015 Global Status Report on Road Safety.

The day of remembrance, observed globally every third Sunday of November, aims to raise awareness and improve policy action on road crash fatalities and other safety issues.

Here are some photos.

This story was produced under the Bloomberg Initiative Global Road Safety Media Fellowship implemented by the World Health Organization, Department of Transportation and VERA Files.


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